Agentic AI is on the rise and will impact insurers

Agentic AI is on the rise and will impact insurers

Martin Sher • April 28, 2025

Read our article published by InsuranceERM




Agentic artificial intelligence (AI) will increasingly impact actuarial modelling and insurers, according to Martin Sher, chief operating officer of UK-headquartered actuarial and technology consultancy, Zenith Actuarial.


Agentic AI refers to AI systems and models that can act autonomously to achieve goals without the need for constant human guidance. To achieve this level of autonomous decision-making and action, agentic AI relies on a complex ensemble of different machine learning, natural language processing and automation technologies.


Discussing how automation in actuarial modelling will evolve, and the impact of AI, Sher said agentic AI is already gaining traction and this is likely to continue.

He said: “The more these models are given agency, where they can ‘think and do’ by themselves and interact with other EUC [end-user computing] processes, the more the need to ensure a robust governance structure is in place.”


Sher stressed that insurers “should now be thinking about how they implement governance, control and automation solutions and policies” given the rise of agentic AI.


“This approach should not stifle innovation, but equally should also avoid the same EUC governance, automation, scalability and key person risks as spreadsheet usage does,” Sher added.


Sher described the widespread adoption of AI/Gen AI within actuarial teams as “inevitable”, even if the specifics of how and for are yet to be determined.

“For example, we have developed an agentic AI solution that, given a data file and a specified actuarial objective (e.g. “fit a … model to …”), iteratively solves for the solution. We also use AI to automate data transformations from source data to analytic model data schemas, and to automate data science pipelines.”


Zenith Actuarial won Solvency II solution of the year award for its evo-insight solution in InsuranceERM’s 2024 UK & Europe awards.


The actuarial and technology consultancy also features in InsuranceERM’s technology guide 2024/25.


Article published by Ronan McCaughey at InsuranceERM - 17 April 2025.


Insights

Bridging the EUC Scaling Gap

By Martin Sher • April 23, 2025
evo-insight no-code solutions

Solvency II Solution of the Year

By tom • March 7, 2024
We are delighted that our evo-insight no-code modelling solution has won the prestigious InsuranceERM’s Annual UK & Europe Awards 2024 Solvency II Solution of the Year. The judges felt that “evo-insight stood out as a…Read more The post Solvency II Solution of the Year appeared first on Zenith Actuarial.

Are you looking to rapidly to convert your complex spreadsheets into powerful web applications?

By brian • December 18, 2023
Spreadsheets are a critical component in actuarial, finance, pricing, and underwriting processes. However, these complex spreadsheets, often with embedded VBA macros, typically present numerous challenges related to governance, performance, automation,…Read more The post Are you looking to rapidly to convert your complex spreadsheets into powerful web applications? appeared first on Zenith Actuarial.

Are you struggling to provide accurate, timely information for business planning? 

By brian • December 1, 2023
Are you struggling to provide accurate, timely information for business planning?  Finance departments are continuously seeking to support the business planning and decision-making process in a governed, rapid, and responsive manner. Much of the information…Read more The post Are you struggling to provide accurate, timely information for business planning?  appeared first on Zenith Actuarial.

Accelerating Product Development & Pricing with evo-insight 

By brian • November 23, 2023
Accelerating Product Development & Pricing with evo-insight Insurers seeking to develop new products or reprice existing ones typically have to build models in either their legacy actuarial modelling solution, spreadsheets, or…Read more The post Accelerating Product Development & Pricing with evo-insight  appeared first on Zenith Actuarial.

Zenith’s new Solvency II Market Insights AI Service

By tom • November 14, 2023
We are pleased to announce the launch of our Market Insights AI service powered by evo-insight. Leveraging PRA monthly Solvency II data, this service provides users with an interactive AI driven experience coupled with…Read more The post Zenith’s new Solvency II Market Insights AI Service appeared first on Zenith Actuarial.

No Code Applications for Bulk Purchase Annuities

By tom • October 6, 2023
The Bulk Purchase Annuity (BPA) market in the UK has been growing rapidly and is set to expand further with new entrants joining the existing participants.  At Zenith we have…Read more The post No Code Applications for Bulk Purchase Annuities appeared first on Zenith Actuarial.

Reform of the Matching Adjustment

By tom • October 2, 2023
PRA Solvency II reforms: CP19/23 Reform of the Matching Adjustment From our work supporting many UK insurers, we appreciate that the Solvency UK reforms will be a key focus for…Read more The post Reform of the Matching Adjustment appeared first on Zenith Actuarial.

Auto-Scaling of Stochastic Spreadsheet Models with evo-insight

By tom • September 28, 2023
The financial services sector frequently utilises complex, stochastic spreadsheet models, which can contain months or years of valuable development work and IP. Often, these spreadsheets need to access externally generated scenario files or use Excel’s random distribution generators…Read more The post Auto-Scaling of Stochastic Spreadsheet Models with evo-insight appeared first on Zenith Actuarial.

Discussing technology trends in the InsuranceERM technology guide

By tom • September 12, 2023
We are delighted that the Insurance ERM 23/24 Enterprise Risk Management Technology Guide features an interview with our Commercial Director Dan Wainwright in which he discusses how evo-insight supports insurers…Read more The post Discussing technology trends in the InsuranceERM technology guide appeared first on Zenith Actuarial.
More Posts